Your primary school days may be well behind you but no one is too old for the ‘no hat no play policy’.
Traditionally, hats have been donned by rebellious types. Think about who wore them. There were pirates, the scally wags of the sea, stealing loots and making poor unfortunate souls walk the plank. And then there were cowboys. Smooth talking, horseback riding, gun slinging nomads. Fast forward to 2016 and hats are still worn by rebels. But these hat appreciators are different. Instead of flouting the law, they reject tradition and the pressure of being a slave to the system.
Now as far as hats go. Brixton make the creme da la crème. They have serious cool factor. A sort of rugged charm. And as much as I admire Brixton hats, and add them to pretty much every shopping cart and wish list around, I realised I didn’t know much about them. So here I aim to educate myself, and all of you about the elusive brand that is Brixton. A hat so beautifully hand crafted and thoughtfully tailored, it has got to come from somewhere special.
Originating Oceanside California, Brixton had humble beginnings. Three very talented and creative guys noticed a huge gap in the market where beautifully crafted vintage inspired hats should be. So they made them. And they made them well.
Terrified of waking up down the track and asking themselves what if David Stoddard, Jason Young, and Mike Chapin made a choice. Stay working for the man or make a change. They gathered up enough courage to leave the magazine they were working for, along with a substantial salary to pursue their dream. And just like that Brixton was born.
Brixton nurture an artistic hub, teeming with creatives that also happen to be local Oceansiders that are equally passionate about the brand. They realise the importance of an inspired workplace. And this is reflected in the quality of the gear they churn out. Brixton doesn’t shoot for trends and fads. They don’t make hats for hipsters or trendsetters or influencers. They make real, quality gear that speaks for itself.
A crucial part of Brixtons image is their lack of heavy branding. They kept their hats timeless and durable. A recipe that isolates no one and creates a vast customer base. Meaning you guys can sell them to an 80-year-old man trying to complete his very dapper outfit or a long-haired kid trying to look like his favourite surfer Craig Anderson. They sell a free-spirited lifestyle, no matter if you’re a skater, musician, or simply a girl who has a hat addiction.
Brixton also have the power to make things cool. Case in point the fedora. Don’t scoff, we all know fedoras have had a terrible rap. But when Brixton created the new Messer Fedora (pictured above), I wanted, no needed it in my wardrobe. I started having visions of myself wearing it on hot summer nights that turned into boozey brunches the next day and I was sold. This is a new wave of fedora, and there is no dodgy pinstripe in sight (I promise). Also, one important piece of advice from a big-headed girl. Sometimes one size fits all just doesn’t cut it. Brixton have got you covered. They make their hats in a range of sizes to fit any melon, big or small.
I hope I have inspired all of you to whip out your hats, or even purchase a new one, because it doesn’t matter who you are or what you do. There’s a little bit of the Brixton rebellion in all of us!